Build Brands with Rich Content All Across the Globe
by Steve Smith
Brand promotion is not an easy task, but if done in the right manner and if the ideas are channeled in the right manner, then the positive results are not too far.
Rich content have the tendency to boost the conversions for any service or product and even e-commerce based business.
When we talk about content, it is not just articles or blogs. The photos, videos, interactive tours, 360 views, comparison charts, Q&As ETC also make the list and they can prove to be the best ones that will help people to connect with the brand like never before.
Between 12-36% sales conversions have increased with rich product content and the numbers are expected to rise. All will agree that product and brand awareness for any sort of business is very necessary and they will need to use the rich product information to build their rapport among potential and actual clients.
To improve conversions, clients actively encouraged the manufacturing partners to give all the available information and they do realize that in turn, it will help enrich the customer experience, increase the usefulness of the website and the overall traffic as well.
Small and medium sized (SMB) brands are the ones who are highly benefited with such content. They can connect with the users by using mobile as the medium and answer their queries or give suggestion and even introduce a new product or sale.
These all will work in the favor of the service providers and they can be trusted brand in the market in no time, if they persevere with such approach.
The modern marketer must understand the power of such content and as different customers are looking for different information, they must offer right information about all the products and services they offer.
The best weapon for any services to have up in their arsenal is – RICH CONTENT!!
June 8, 2017
August 29, 2017